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Fall fashion is officially in full swing — but during Amazon’s October Prime Day, you won’t have to pay full price for a stylish new seasonal wardrobe. Amazon Prime Big Deal Days officially arrives on October 8 and 9, and you can look forward to incredible clothing and accessories deals to jumpstart your fall shopping spree.
Amazon Prime Big Deal Days is Amazon’s second and final Prime Day event of the year and typically offers thousands of irresistible deals on cold weather essentials and trendy pieces. The deals are often comparable (or better!) to steals you’d find on Black Friday, so it’s a great opportunity to snag high-price items early to avoid the shopping frenzy in November — and get a head start on holiday shopping while prices are low.
We already scoped out some jaw-dropping deals on designer shoulder bags from Coach, versatile Amazon bodysuits, top-rated denim, and chic accessories that add flair to fall outfits. But, in just a few weeks, there may also be sales across insulating puffer jackets, Amazon fashion boots, and even more luxury finds — so you’ll want to keep tabs on this page for of-the-moment updates on the best early October Prime Day 2024 fashion and accessories deals.
On top of exclusive access to all the Prime Day beauty deals and fashion finds, the best Prime member perk is no doubt speedy and free two-day shipping. If you don’t have a Prime membership, be sure to sign up for a free 30-day trial here to enjoy everything the fall shopping event has to offer.
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Coach Tabby 12 Bag
100+ bought in past month
The Coach Tabby is a certified it-bag among fashion insiders, so a rare deal like this is not one to sleep on. This chic shoulder bag comes in a vivid pop of color and makes for a perfect mini bag for nights out or jaunts around town.
Price upon publish date of this article: $118.28
Shaperx Seamless Sculpting Shapewear Bodysuit
A black bodysuit is a wardrobe secret weapon — especially if it flatters your figure and lifts the bust with a built-in bra. This mega-viral piece can be worn as a top with a pair of jeans and a cardigan or layered under form-fitting frock for indetectable shaping support.
Editor testing and review notes: “Since I purchased the Shaperx bodysuit many months ago, I’ve kept it in my weekly rotation. It has made a practical addition to my winter, spring, summer, and fall arsenal. It’s incredibly light, allowing me to wear it alone on warm weather days or with a blazer on cooler ones. Plus, it’s flattering, shows off my curves, and can be dressed up or down in seconds. ”
Price upon publish date of this article: $37.99
Levi’s Ribcage Straight Ankle Jeans
200+ bought in past month
Autumn is always the best time to reassess your collection of daily denim. Refresh your rotation with these cult-favorite straight-leg jeans from Levi’s that hit high on the waist and cut off just above the ankle.
Price upon publish date of this article: $39.75
Lillusory Oversized Crewneck Ribbed Sweater
Welcome sweater weather with this top-rated oversized chunky sweater. Available in dozens of colors and inclusive sizes, it’s warm, comfy, and so easy to style in everyday outfits.
Price upon publish date of this article: $29.99
Sampeel Square Neck Babydoll Sweater Dress
200+ bought in past month
This flattering sweater dress is so cute for casual or dressed-up occassions. Just add white sneakers for a trip to the coffee shop (one PSL, please!) or some sleek slingback pumps for a dinner reservation.
Price upon publish date of this article: $31.19
Trendy Queen Oversized Faux Leather Jacket
Leather jackets are one of those versatile, fall pieces our editors are always itching to whip out once the weather gets cool. This oversized style is perfect for layering with thick knits or topping off a little black dress.
Price upon publish date of this article: $33.99
Hanes Ultimate Comfort Toe Seamed Ankle Socks Pack of 6
Is your sock drawer looking sparse? Restock with Hanes’ essential white crew socks that are breathable for workouts and look chic peeking out of loafers.
Price upon publish date of this article: $11.97
What is Amazon Prime Big Deal Days?
Amazon Prime Big Deal Days is the fall Prime Day sales event that will occur through October 8 and 9. Like July Prime Day, it lasts just 48 hours and usually offers seemingly infinite deals across fashion and accessories, Amazon beauty products, home essentials from bedding to furniture, and items that are rarely marked down like personal tech. Amazon Prime Day only comes around twice per year, so you won’t be able to enjoy a bounty of Amazon sales like this until next summer. Consider Prime Big Deal Days an early Black Friday — steep deals like this likely won’t be available in November.
Do I Need To Be a Prime Member To Shop Amazon Prime Big Deal Days?
Yes, it’s the only way to access all the limited-time deals and perks during Prime Big Deal Days. Although anyone can shop Amazon’s flash deals year-round, Prime Day shopping events are available exclusively to Prime members, along with two-day shipping, free or discounted delivery fees, and free order pickups at local Amazon lockers. Luckily, there’s still plenty of time to sign up for a membership ahead of Prime Day. You can enroll in a free Amazon Prime trial here, which will last for 30 days through Prime Day on October 8 and 9.
What Fashion and Accessories Deals to Expect from Amazon Prime Big Deal Days
There’s no official word on the exact brands and items that will be on sale this October, but Prime Big Deal Days historically offers amazing deals on clothing, accessories, footwear, and more. During July Prime Day, the fashion deals did not disappoint — discounts scaled over 60 percent off across designer handbags, women’s jeans from Levi’s, and closet staples like T-shirt bras and Calvin Klein underwear. We saw Amazon bestsellers on major markdowns too, like the TikTok-famous Shaperx bodysuit, Coach Tabby handbags, and trendy dresses and dress shoes from The Drop by Amazon.
We’re already spotting early deals on chic fall styles like leather jackets, cozy sweaters, and chunky earrings, so we’re anticipating that there will be many more discounted items to stock your cold-weather wardrobe this October. Prime Day is also a great time to scope out holiday gifts for him and her, like men’s watches, affordable handbags, or multi-packs of cozy socks and underwear. But, you’ll want to sign into your Amazon account bright and early on October 8 to browse all the best Amazon deals before fashionistas sell them out.
Smart Ways to Shop Amazon Prime Big Deal Days 2024
Ready to shop? Keep these tips in mind for a streamlined Prime Day shopping spree.
- Become an Amazon Prime member: The first thing you’ll need to do before shopping October Prime Day is make sure your Prime membership is active or enroll in an account. It’s the only way to get access to all the deals and perks, like speedy shipping and discounted delivery. You can sign up for a free 30-day trial here for your ticket to an epic shopping spree.
- Set deal notifications: Amazon deals can pop up at any moment, so setting up notifications is a great way to stay in the loop and jump on fashion items the second they’re discounted. To do so, create a Wish List on your Amazon account via the app with your coveted items, then navigate to the list’s “Settings,” tap “Notifications,” and select “Deals.” Choose the product you want to keep tabs on and select “Watch This Deal.”
- Check for verified sellers: To verify you’re shopping from a legit brand during Prime Day, there are a few ways to check whether or not it’s vetted by Amazon. View the “sold by” section on a products page, and if it says “Amazon” or the brand’s name, it’s safe to add to your cart. Or, if a product features an Amazon Choice badge or has been featured on a curated Amazon storefront, it’s likely sold by a verified Amazon market partner.
- Shop Amazon’s storefronts: Amazon storefronts are a fun and simple way to browse fashion items for specific styles, seasons, and occasions. Curated pages like the Amazon Luxury Storefront or Amazon’s Shop by Shopbop make it easy to discover luxury items to add to your wishlist. You can also shop season-specific fashion aesthetic edits from the Amazon fashion landing page, like “Casual Best,” “New Minimalism,” or the “Fall Shoe Edit” for instant style inspiration.
- Sort deals by Amazon bestsellers: When in doubt, check out what other Amazon shoppers are loving. You can find bestseller deals from the Amazon Bestsellers in Women’s Clothing page and click through different categories like dresses, pants, lingerie, and more.
- Don’t hesitate on a good lightning deal: Prime Day is competitive because there aren’t many flash deals to go around, so if you see something you like on sale, it’s best to add it to your cart ASAP. The shopping event is full of lighting deals, which are only available in limited quantities and usually only last for a few hours. To make sure you don’t miss an excellent deal, keep an eye on the Today’s Deals or Prime Day page. But, keep in mind that these items are only available while supplies last and typically have a limit of one purchase per customer.
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Meet the Author
Olivia Cigliano is a Commerce Writer & Producer at Footwear News and WWD where she writes and edits shopping content across fashion, beauty, footwear, TikTok style trends, and more. Cigliano received her bachelor’s degree in journalism from Emerson College, and her byline can be found in publications including Elite Daily and CR Fashion Book. She is currently based in New York City. She’s reported several installments of Amazon Prime Day at WWD and will continue to update this extensive shopping guide for the best Amazon Prime Day beauty deals throughout the shopping event.