Sunday, July 28, 2024
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Avolta, a premier player in the global travel experience industry, proudly announces the renewal and extension of its duty-free contract with Perth Airport in Australia, set to last until 2031. This contract encompasses nearly 3,000 square meters of commercial space across four stores and focuses on transforming Avolta’s Terminal 1 Departures store into a cutting-edge walkthrough space, all designed with sustainability in mind.
Avolta and Perth Airport are poised to revolutionize the travel retail experience, offering a fresh environment for both local travelers and tourists. The stores, strategically positioned in the Departures and Arrivals areas of Terminals 1 and 3, will feature sustainable design principles, including the use of PVC-free materials and LED lighting.
Visitors will enjoy a curated assortment based on Avolta’s latest data trends, featuring a new Clean Beauty range and a local marketplace offering sustainably-sourced products. The revamped Departures store will highlight popular Avolta icons like the World of Whiskies, alongside innovative niche concepts such as Haute Parfumerie.
Engaging promotional zones are designed to surprise and captivate both new and returning customers, creating meaningful and memorable experiences. Integrated technology will play a crucial role, enabling personalized interactions and communication with customers before, during, and after their store visit.
“Our commitment extends beyond retail; we aim to curate a vibrant and flexible space that evolves with the needs of our diverse customer base,” commented Freda Cheung, President & CEO APAC at Avolta. “Our goal is to deliver a dynamic and customized retail experience that captures the diversity and energy of Perth, tailored to travelers that visit the airport. We wholeheartedly thank Perth Airport for their continued trust and collaboration, and very much look forward to opening the doors to our new stores soon.”
Perth Airport’s Chief Commercial and Aviation Officer Kate Holsgrove said “It’s fantastic to continue our partnership with leading travel retailer Avolta, in the provision of duty-free services at Perth Airport. In FY 241 more than 4.34 million international passengers traveled through Perth Airport, an increase of more than 30 per cent on the previous year. And we are set for more growth as our airline partners continue to add or expand their services.
“The refurbished and expanded store will significantly enhance the choice and customer experience for these passengers traveling to and from Perth. At Perth Airport we are committed to continually improving the customer journey and the planned expansion of the duty-free departure store at T1 International will provide an immersive shopping experience. We look forward to continuing to collaborate with the team at Avolta to serve our passengers and provide a world-class airport experience,” said Ms. Holsgrove.