Friday, June 21, 2024
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Anuvu, a leading provider of worldwide entertainment solutions for mobility markets and high-speed inflight connectivity, has announced a new agreement with Ethiopian Airlines, the flag carrier of Ethiopia. This partnership, set to begin in May 2024, aims to enhance Ethiopian’s inflight entertainment services.
As Ethiopian Airlines continues its rapid expansion and strives to elevate its onboard experience, Anuvu will play a key role in providing a revamped entertainment offering. The airline’s passengers can look forward to a bespoke selection of over 600 movies and TV shows, curated to cater to diverse tastes.
Anuvu’s extensive studio relationships and expertise in content acquisitions, particularly in worldwide and African markets, will enable Ethiopian Airlines to offer a high-quality and diverse range of entertainment options. This partnership marks a significant step for both companies in enhancing the inflight experience for passengers.
“As one of the fastest growing and largest airlines in the world, Ethiopian Airlines recognized the necessity of collaborating with a partner that could meet their needs today as well as their ambitions for the future,” says Estibaliz Asiain, EVP Media & Content at Anuvu. “Anuvu is the leading content service provider in the market and the only one with the resources to support Ethiopian’s growth and vision. With dedicated content acquisition teams strategically located around the world, including Africa, we can cater to Ethiopian’s various demographics and passenger interests. We are delighted to support Ethiopian Airlines while they continue to expand and elevate their passenger experience.”