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Mystifly announced today that its Smart Selling Platform (SSP) is now utilized by Costco Travel, initially to access exclusive content from Hawaiian Airlines via NDC and to streamline post-booking services across various content sources. This integration broadens the flight options for Costco members and improves their booking process. As an HA Connect
Costco Travel, part of the global retail giant Costco, previously relied on a Global Distribution System (GDS) for its flight packages. However, as airlines like Hawaiian move towards distributing premium content exclusively through NDC, Costco Travel needed a technological solution to manage the increasing fragmentation of air content from multiple sources, including GDS, NDC, and proprietary APIs. This integration facilitates both online and call center sales and services at costcotravel.com.
After a rigorous RFP process, Costco Travel chose the Mystifly platform. This Platform-as-a-Service solution standardizes access to airfare from various sources through a single connection, ensuring that Costco members find the best travel deals available, whether booking online or through call center agents.
“Our Smart Selling Platform provides the flexibility and agility that travel sellers like Costco Travel need to navigate today’s complex distribution landscape,” said Rajeev Kumar, founder, CEO, and MD of Mystifly. “It provides a future-proof tech stack that insulates a travel seller’s day-to-day operations from unexpected changes in airline sourcing strategies or APIs, along with a robust set of tools for revenue and channel optimization.”
”Mystifly’s SSP enables Hawaiian to provide our HA Connect NDC content to key partners such as Costco while ensuring that it integrates seamlessly into their current business processes,” said Brent Overbeek, EVP & Chief Revenue Officer at Hawaiian Airlines. “We look forward to working with Mystifly and growing our agency business together.”
Alongside the aforementioned technology deployment, Mystifly today revealed their vision for how SSP technology is streamlining and revolutionizing airline distribution, sales, and services.
The post Mystifly Partners with Costco Travel to Offer Exclusive Hawaiian Airlines Content Through New Smart Selling Platform appeared first on Travel And Tour World.
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